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I have acquired earlier this year a 3-inch model of the Volvo 760. This diecast model has been distributed by Edocar. This prompted me to search for further info's regarding this brand. I have translated the following text. I found the original article written in German on Wikiwand: The label Edocar belonged to the Dutch companies “Edor Benelux NL BV” and “Fred Beherr BV”. This labeled offered scale models and toys between 1986 and 2007. Edocar had obtained licenses from the May Cheong Group as well as from Yat Ming Industrial Factory Limited. These licenses allowed Edor to produce and sell Maisto and Yat Ming scale models in Europe. Eder had been founded back in 1950 and was until 1985 a distributor of Matchbox models from the Lesney Products & Co. Ltd. Edocar offered mostly 1:64 scale models made out of diecast which were produced in China. Edocar added later also models from Hartoy, Real Toy, Tiger Wheels and Golden Wheels to their product line. The very first model range called “Mini” (EM) featured 50 different 1:64 scale models. The second line was called “EA” and consisted of eight different 1:43 old-timer (prewar) models. The EM-range had been enlarged in 1988 by adding new color versions. The year 1990 saw an even bigger increase of new color versions for the various models. The first own catalog was printed in 1992 which presented the complete range of available models. 1992 was also the year which saw the introduction of the “AK” range which consisted of specific 2CV (Citroen 2CV) models of the Dutch cartoon TV series Alfred Jodocus Kwak. Another product was a range of play streets called “Poldertown”. “Alarm” was another product range featuring six different scale models which featured sirens and blue lights. The “Super-Wheels” (EB) range consisted of six cars with friction motors. And there was also the “EC” range which offered models that changed their color when put into cold or warm water. 1991 saw also a new range of models and figurines inspired by the comic series “The Flintstones”. The following product ranges existed in 1990:
Edocars best known scale models are probably the ones decorated for Coca-Cola. The licenses from Hartoy allowed to distribute models in the Coco-Cola colors and featuring the Coca-Cola logos. 1995 saw the introduction of the Baja Bug Beetle (CJ 1 Buggy) which played the song “Always Coca-Cola”. This model was also delivered with the corresponding texts and notes of the song. The VW Shirocco I was offered as a 1:64 Yat Ming scale model made in China. Yet Ming offered at the same moment the same model except that it was still made in Hong Kong. Later on only the Edocar version (made in China) was available. There has also been a model of the Austin Mini from the EA range which was not made in the usual scale of 1:64 but in 1:55. Some colors were exclusively reserved for the Edocar brand like for instance the Ferrari Daytona which was offered in white by Edocar. The various product ranges were renamed in 1999. The were now called: Travel, Engine, Farm, Music and Super. Only one model car is known that has been developed and manufactured by Edocar. It is a 1:64 Lancia Rally 037. Edocar offered their product back in 1999 in thirteen European countries as well as in Singapur and Hong Kong. "Edor Benelux NL BV" went 2007 bankrupt and manufacturing was stopped as well. The Hong Kong based company Loyal Bright Ltd. marketed for a short period end of 2007 a range of Edocar models. Edocar catalog:  click on picture to download scan of complete catalog
2 Comments
Michelle
8/28/2016 02:25:42 pm
Dear Henk, Leave a Reply. |
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